Roberto’s Taco Shop Eyes Expansion in 2021

Growing taco shop moves into the Plaza at Rancho Bernardo
Roberto's Taco Shop Eyes Expansion in 2021
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Roberto’s Taco Shop will be adding a new San Diego location next month.

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Owner of the new Rancho Bernardo Roberto’s Taco Shop Jose Robledo said the new location was in the perfect spot for the restaurant to continue to grow.

“We’ve been looking for a new spot in that area for a while and we really like the community,” he said. “We feel it’s underserved with Mexican food options.

The new location will be in the Plaza at Rancho Bernardo, a shopping mall right off Interstate 15, as the taco shop will be moving into space previously occupied by Which Wich.

“It’s conveniently located in the center with plenty of parking and foot traffic,” Robledo added. “We’re planning on a large outdoor patio.”

Robledo hopes to open sometime in May in the 1,400-square-foot space.

“We can’t wait to open for business and start serving people around that area,” he added. “I’m really looking forward to it.”

Robledo said he’s looking at other nearby areas for expansion such as Poway and 4S Ranch.

Roberto’s was San Diego’s first walk up and drive-thru taco shop and continues to set the standard for fresh, authentic, and inexpensive Mexican food.

With 70 taco shops today, Roberto’s continues to serve traditional Mexican across California and Nevada.

Alex Zorn

Alex is a Denver-based reporter with five years of experience as a news reporter and several daily and weekly newspapers on the Colorado Western Slope, including The Grand Junction Daily Sentinel, The Rifle Citizen Telegram and The Glenwood Springs Post Independent. His beat coverage has ranged from crime and courts to health coverage during the COVID-19 pandemic. In his free time, he enjoys skiing down the Colorado slopes and tuning in to the latest Netflix crime drama.
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